I usually chew Red Man, Levi Garrett or Southern Pride.
I have always been intrigued to try plug. I requested my smoke shop to order this regularly for me; knowing that I would love it, and I'm glad I did.
This stuff is AMAZING!!
The texture is really different, very nice in fact. Not as messy as loose leaf and it's very convenient to carry in your pocket. If you keep it in a small Ziploc snack bag, it will stay fresher, longer. Many people complain about it being like a brick, but hey it's a PLUG!!!
Not sure if I'm supposed to chew the tan wrapper as well, but I just an 1/8" to 1/4" thick slice from the plug; wrapper and all, and have at it. the texture is very different as compared to loose leaf. The texture is very similar to that of a food bar. It might turn some people off who are used to loose leaf.
It has a wonderful flavor that is more refined than loose leaf to me. Instead of tasting like raisins and molasses, it has a more creamy flavor of caramel and chocolate to my palate. It also has a pleasant tart note to it that I can't place my finger on, but it's nice. Taste is subjective, so what others experience may/will be different.
Give it a try, cut a nice piece off and enjoy.